Attention All Entrepreneurs:
If You Want to Become the Star in Your Industry, Take Instant Action
And
You Will Learn Step-by-Step How a Little, No-Named Entrepreneur
Became the Star of Her Industry & Sold Out of Product in One Week
After Getting Just 1 Media Hit!
"I sold out of product in one week
after just one media hit!"
I am a believer in PR! After applying the tips I learned from Regina and Stacey, I was able to get my t-shirts in Shape magazine and that one media "hit" earned me more than $20,000 in sales...and counting! If you own a business and want to reach the next level, public relations is the easiest and least expensive way I have found.
Alyssa Dinowitz
Founder, ChewyLou Designs
www.chewyloudesigns.com
Now, if you’re seriously ready to get the valuable publicity
and massive media coverage you deserve, then…


New, 5-Module Publicity Training
Product Holds Your Hand
and Walks You Through…
A SECRET, PROVEN Formula to Getting
into ALL Kinds of Media So You Can Get Famous
in Your Industry Fast and Speak to Millions
for FREE
This is the ONLY up-to-date, in-demand and practical publicity training program on the net that will have you mastering cutting-edge publicity getting skills that can…
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Generate Extreme Amounts of Media Coverage
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Increase Sales
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Provide the Expert Status That You Crave
"In Less Than One Week, My Press Campaign
Is Already Well Underway!"
As a business owner, I understood that PR was important to grow my business, but I had no clue where to start. Enter Stacey and Regina! Their Publicity Training Tele-series cuts through all the confusion, explaining exactly what you need to know and how to implement it -- fast -- to get the PR results you want. I finished the course less than a week ago, and I already have my online press kit ready to go and my press campaign in the works.
If you are serious about your business, this series is a MUST HAVE for your professional library. It's well worth the investment! It's definitely something I'll reference for many years to come.
Carmen Coker
www.OrganizeClutterbugs.com
From: Stacey Johnes and Regina Novickis
Burbank, Calif., USA
Tuesday: 8:30 AM
Dear Friend,
Having worked with every facet of the industry, including events, brand development, new product launches, media tours, strategic campaign development, and talent relations to name a few, Stacey and I (Regina) founded PR Takeoff with the desire to share our knowledge with anyone or any company that can benefit from public relations – no matter the size of their budget.
As a result, we’ve met with many entrepreneurs and we are still surprised by how many of them are waiting to make their move toward becoming a star in their industry. They are waiting for the “right time,” or for when their web site is ready or when they have more experience, or for the planets to align properly. Okay, maybe that last one isn’t true.
But what is true is that underneath all the excuses, it really boils down to an internal nagging question…
Will PR Work For Me?
Let us answer that for you: Yes. It will. And when you get media coverage, and you see yourself on TV, and you get interviewed on radio, and you gain fans, and your business starts soaring, you will see that dollar-for-dollar, pound-for-pound, public relations is THE most effective thing you can do for yourself and your business. And most of all, you will wonder why the heck you didn’t do it sooner!
“Companies engaging in PR campaigns were 30 percent
more successful in attaining funding within 1 to 3 months
than companies without a campaign.”
– Entrepreneur magazine, June 2009 issue
So how do you make this all happen?

See, Stacey and I want to help you experience what it’s like to…
-
Wait in the Green Room of "Good Morning, America," ready to talk to Diane Sawyer about your new book or invention.
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Meet with a top freelancer who is writing a profile story on your business for O, The Oprah Magazine - -If you were to advertise in this magazine, you’d have to spend at least $50,000.00. But, if you get featured – it won’t cost you a penny!
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Have your expert opinion broadcasted to millions of National Public Radio listeners on popular programs.
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Get quoted in top daily newspapers like the New York Times, Boston Globe and Washington Post and featured in magazines like Investor’s Business Daily, Time Magazine, Cosmopolitan and more so you can gain the expert recognition you deserve.
That’s why we are so excited to invite you to engage in our new, one-of-a-kind, “PR FUEL KIT.” We have never before offered this - and, frankly, neither has anyone else. But we guarantee that by following the steps in this product, you will be confident, ready and armed with all you need to be your industry’s next star.
Learn How It's Done from 2 Pros Who Have Gotten HUGE Media Placements
for the World’s Most High-Profile Brands including Microsoft, Disney, Fox,
and
Baskin-Robbins... Hundreds of Times Over
We’ve worked on hundreds of major global brands, AND emerging businesses, and we’ve come up with a formula that works for EVERY client we support. To toot our own horn a bit, we did the broadcast PR for Disney’s home entertainment department for many years. Trust us, we understand what it takes to get someone on TV. And you don’t have to be a Disney…we know how to get “regular” people in the media, too. People who are just starting a business, people who know their industry well, and people who have something to say to other people.
Now, Introducing -- The FIRST-EVER Complete Publicity Generating
“PR FUEL KIT”!
We’ve compiled all of our publicity grabbing secrets that have produced these results for our PRTAKEOFF.com clients…
Now, how would you like to have your most profitable year because you got TRAINED by two seasoned public relations professionals with close to thirty years of combined experience in managing public relations campaigns for some of the world’s most high-profile brands, including Microsoft, Disney, FOX, Baskin-Robbins, Nissan, Dreamworks, and more?
It can happen – and It can happen fast! We’re not holding back on this one. The curtains have opened and we’re revealing it all!
Through This 5-Module Publicity Product You Will Learn…
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How easy it is to get your company covered in national magazines, your local paper or on TV.
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Why you are media-worthy. And how you can take what you already know about your industry to grab a great interview for the media.
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How to write powerful and effective press materials that don’t end up in the trash
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Our secret formula for how to find your media “hook” that will get RESULTS
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The best way to approach any journalist with confidence and make them your ally
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Easy ways to use things you are ALREADY DOING to get press coverage
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Insider tips on how to get your news in front of the right journalists
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Pain-free conversations with the press
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Simple dos an don’ts when dealing with the press that will quickly make you a media darling
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How to get covered by the press that is right for your company
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And much, much more!
"I Feel Ready To Tackle The Media!"
I want to thank Stacey and Regina for the Say I Do To Press Coverage workshop. I’ve learned a tremendous amount and feel ready to tackle the media world in terms of trying to build my presence in the media.
Thanks for this opportunity!
Cathy MacRae
Creative Weddings and Occasions
Calgary, Alberta
Our five-module “PR FUEL KIT” is like a crash course in getting attention for your company or product. Studies show, time and again, that public relations is considered to be THE best way for creating credibility and awareness among the general public, far outweighing advertising. Think about it - how many times have you read about something then purchased it from the store, maybe a pair of shoes, an eco-friendly cleaning product or a book?
Probably hundreds!
And, how many times have you seen someone interviewed on TV and then mentioned the segment to your friends and family. That recognition is powerful....and that is the power and impact of public relations!
Experience the POWER of PUBLIC RELATIONS
with Our New, 5 Module Publicity Training Product
Start Generating Extreme Amounts of Media Coverage Beginning Right Now
Here’s What You Will Learn in Less Than One Day's Time…
The Keys to Grabbing All the Media You Crave
During this module, you will discover…
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How to define your media goals so you don’t waste ANY media exposure that you will generate once you master the skills taught in this 5-module training product.
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How to create a media database . . . quick access to the right people means you can strike when the media are primed for your story.
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All the places you can get covered
o TV – national/local
o Radio – national/local
o Magazines – national/regional/local
o Trades
o Internet – dedicated sites, sites of existing media
o Blogs -
How to identify exactly which media you want to reach for your business
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How to call the right contact at each outlet that will pay attention to your message… There’s no sense wasting time pitching to the wrong people
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How to know when you should contact the media about your story
How to Monitor the Media to Craft a Pitch That Works
During this module, we’ll reveal…
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How you can start doing PR in your pajamas, at the doctor’s office, or even while getting your hair done
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The ins and outs of how to start reading and watching the media while thinking like a reporter
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Where to gain inspiration for your pitch – hint: you don’t need to re-invent the wheel!
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How to develop story ideas about your business. . . . If you can’t think of a story idea after this, you may as well close your doors.
Newsworthy hooks that will get you noticed
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How to tie your product or service into hot news topics so you can get “on the air” NOW . . . in many cases you’ll be on the same day you pitch the idea
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How to pitch your story to the media. . . . This is not rocket science.
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5 ways to spark the media’s interest
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Anybody with no budget and no experience can do it.
Building Your Online AND Offline Press Kit
During this module, we’ll detail for you…
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Exactly what needs to be in your press kit
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The most powerful press materials you need to get started
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How to create a media kit on a shoe-string budget
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How to write a 4-paragraph pitch letter . . . we tell you what to write. You just plug in your info.
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How to make your website press-ready, no matter what industry you’re in
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How to deliver your press materials to your target media
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Tips on using your online AND offline press kit so you don’t waste a reporter’s precious time
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How to create powerful bios that make you the go-to person for ALL kinds of media
Media Relations Basics
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The top 10 media relations do’s and don’ts
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How to pitch TV shows. . . . It’s a completely different animal
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How to form and establish powerful relationships with your media contacts because generating publicity is all about relationships
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Magic Phrases to use with the media. . . . You’ll know the things to say that are music to the ears of ANY journalist
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Getting over the intimidation factor of speaking with the press
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How often to follow up and what to say - - The media is super busy so YOU have to know how to keep after them without being a pest
Media Hot Seats and Q&A
During this module, Stacey and I put several business owners in the “hot seat” with a journalist friend of ours. Hear them do an actual pitch, and the feedback that they get. This is invaluable to your business, and alone is worth your investment in our NEW, 5 Module “PR FUEL KIT”!
Become The Star In Your Industry Now
We Are Not Done Yet...Here Are Your Bonuses!
All of these bonuses are included with the physical product that we ship directly to you.
BONUS 1: Media Analysis Template
Use this ready-made document to compare your value proposition to recent stories in which you have been interviewed. Then, develop new and exciting ways to spark media interest so that next time, YOU are being interviewed, not your competition. ($97 Value)
BONUS 2: Year-Round Calendar Of Built-In Media Opportunities To Consider
Every holiday season or regular annual event brings with it opportunities for you to match your value proposition and place yourself in the spotlight. Many of these stories are predictable, which gives you a "gimme" opportunity to bring your own fresh and bold approach. ($97 Value)
BONUS 3: Samples Of Great Pitch Angles And Hooks That Successfully “Got In” The Media
The easiest way to create a successful media pitch is to emulate others that have succeeded and adapt them to your own value proposition and audience. Why reinvent the wheel? Just edit these samples and you're ready to fly. ($247 Value)
BONUS 4: Sample Pitch Letters And Templates
Use these to create your bio, press release and other press kit materials. We’ve done the work for you – all you have to do is plug in your information and you're ready to go. How easy is that? ($197 Value)
Plus, You Get These 2 Special Bonuses…
SPECIAL BONUS 1: Amazing Bonus Audio
This "exclusive insider" resource contains tips and direct insights from a national broadcast producer who has worked at Entertainment Tonight, The Insider AND Rachael Ray! ($147 Value)
SPECIAL BONUS 2: One-On-One Phone Strategy Session
After completing the audio course in the product, you get a 15-minute phone strategy session with Regina and Stacey to discuss your campaign and apply the strategies you have learned to what you are doing. Simply book within three months of purchase of the product. ($197 Value)
That’s 6 bonuses with a total value of nearly $1,000.00. (This bonus value alone is over twice what you'll be paying for the course itself if you act now - keep reading)
Reserve Your PR FUEL KIT and Claim Your Bonuses Now
Now, That We Outlined Exactly What You Will Learn and What You Will Receive When You Invest Today – I have 3 Questions for You!
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Do you want this to be the month you FINALLY decide to let PR work for you and learn how to get your publicity efforts going, easily, and with absolute CONFIDENCE?
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Do you want this to be the time when you decide to step into the spotlight and become a star in your industry?
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Are you ready to get started?
Many consultants would offer this same information for tens of thousands of dollars. Or frankly, they wouldn’t offer it – period. After all, why do they want to teach you to do what they do - and for which they get paid a lot? Well, we do! We believe there is room for everyone to get great media coverage and grow their business using FREE publicity.
That's what's so amazing about public relations - one phone call or one email to a reporter with the right pitch can mean that your product gets written about, or you get interviewed…and that means potentially thousands, hundreds of thousands or even millions of people can see you, hear you or read about you.
There are literally tens of thousands of reporters in this country who are looking for new stories, new companies, and new experts. With a bit of direction - and a few insider secrets from us - you can gain valuable awareness for your company, boost sales and outshine competitors in even the most crowded industries.
We talked at great length with our mentors about what to charge for admission to this tele-class series event. Everyone we talked to, including Ali Brown, agreed that what we’ll be sharing on these calls can literally be worth HUNDREDS OF THOUSANDS of dollars to you, even millions.
We know we could charge a lot for this information, as these strategies so far have ONLY been shared with our high-end clients. But we want this information to get out to as many of you as possible. And we know for some of you, this may be your first experience with us. So we want to make participating simply irresistible!
After much deliberation, we arrived at a one-time investment of only $297.
Yes, we know that is a bit crazy, especially when you look at what this information is worth. We’re sure that your first hit will FAR EXCEED expectations on your return on investment. That means this course will likely pay for itself IMMEDIATELY. (And don't forget that the free bonuses, worth close to $1,000, add more than double the value!)
And, if you need a flexible payment plan, there is a 3-pay option.

This offer is only good for a limited time. By taking immediate action, you will get the special price. We will ship you your “PR FUEL KIT,” in which you’ll get all this amazing information, plus ALL 6 Bonuses worth nearly $1,000 - for just $297. Plus, if you need to space your payments out, we offer a three-pay version.
We can't wait for you to join us, and to share with you ALL we have!!!
**Claim Your PR FUEL KIT Now
With Our No-Risk Reservation Form**
YES, Stacey and Regina, I am ready to experience the thrill of generating extreme amounts of media coverage, becoming the star in my industry, and getting the publicity I deserve!
Please sign me up for the Five (5) Module Publicity Training Product, Plus All Of The Bonuses Including:
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Media analysis template
-
Year-round calendar of built-in media opportunities
-
Samples of great pitch angles that successfully “got in” the media
-
Sample pitch letters and templates for me bio, press release and other press kit materials
-
Amazing bonus audio with tips and direct insights from a national broadcast producer who has worked at Entertainment Tonight, The Insider AND Rachael Ray
-
15-minute one-on-one phone strategy session with Regina and Stacey to discuss my campaign
Get Me Started Now
Sign Me Up For This Five-Module "PR FUEL KIT" For Just a One-Time Payment of $297 (best deal!)
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We look forward to helping you get the fame that you and your business deserve!
Looking forward to your takeoff,

P.S. For just $297, you get all the secrets, tips and formulas that we’ve accumulated during our thirty years of experience working with hundreds of global and emerging brands.
P.P.S. You also get an amazing audio bonus with tips and direct insights from a national broadcast producer who has worked at Entertainment Tonight, The Insider AND Rachael Ray!
P.P.S. Isn’t it time you stop shrinking in the background and become the nationally-recognized brand that you know you are? We’re even giving you our No-Risk Guarantee...

As your PR TAKEOFF pilots, we want you to experience the thrill of generating extreme amounts of media coverage, becoming the star in your industry, and getting the publicity you deserve. We also want to make it risk-free for you.
Therefore, if after six weeks, you have followed the advice and strategies we are giving in this training BUT decided that NOW is not the time for you to step into the media spotlight, then you can invoke our NO RISK, "YOU-CAN'T-LOSE", 100%, IRON CLAD MONEY BACK GUARANTEE. Now that's as strong as we can say it. We KNOW you can get lots more publicity if you implement even a few of our suggestions.
So let’s get started!